Welcome to Line In! My name is Simon Fairbairn and I design and develop websites based on the WordPress platform. I’ve been doing web design for over 10 years and it’s gone from being something I did for fun to a full on career. Awesome!
Over the past few years I’ve started learning more and more about Internet Marketing and Traffic Generation (including Search Engine Optimisation) because, really, that’s what it’s all about – your visitors. You’ll especially hear me talk a lot about Conversion Rates because they are the single greatest indicator of how successful a website is.
High visitor numbers don’t mean anything if they’re not engaging with your content!
This doesn’t mean that design and development isn’t important, however. In fact, I believe they are more important than ever. A good design helps you stand out from the crowd and generate a buzz in a world full of ‘me, too’ sites and a functional, easy to use website will help secure repeat visits and make sure that more people do what you want them to do when they reach your home page.
I want to use my skills to help businesses and individuals go beyond the boring online brochure and create something unique, exciting and, most importantly, engaging so that they can achieve all of the things that they want to achieve.
My Skills
My designs are built with Photoshop and Illustrator and are coded using a mix of PHP, MySQL, HTML, CSS and JavaScript. I also have experience using Flash, so whatever you want to accomplish on your website I can make it happen for you.
I use the Open Source WordPress platform for most of my site development as I have found it to be incredibly robust and extendable but, even better than that, it’s incredibly easy to use. It allows you to take charge of your own website, making the changes you want to make when you want to make them and saving you a ton of time and/or cash as you do so.
I’m currently available for hire, so check out my Portfolio to see examples of my work, or for a more in-depth look at the ways I can help you achieve your online goals, have a read of my Services page.
